Social Media Integration

A hot potato if ever we saw one on the web. How do you as a business tackle the new concepts and practises of Social marketing? We know that online communication allows your business to quickly collect, evaluate and act upon data received through your digital marketing campaigns. The trick is to make sure you set up your media channels to work in unity with each other and to keep your message simple and direct throughout the campaign.

We would aim to set up a Digital marketing strategy that works with your organisation. A ‘one size fits all’ policy is the last way to approach Social Media Integration, we like to start simple with a framework that can be expanded as you analyse the data coming in from each campaign.

For smaller companies, having a blog that automatically updates your Social Channels keeps down the cost of running a multi-channel set up. Larger companies can benefit from adding more resources to content development and data analysis, allowing them to use paid for campaigns without wasting money.

Digital Channels to use

• Google Places, Google +
• Facebook
• Linked In
• Twitter
• RSS feeds
• Ifttt
• YouTube / Vimeo
• Emails!

Some lovely Buzzwords and toys to play with

• Mocial
• Guerilla user-testing
• social media conversion funnel
• .brand
• Klout