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Lauder and Rees indentity

A new look for established opticians Lauder and Rees

We are very pleased to announce our new site for one of London’s best opticians, Lauder and Rees. We were approached to help modernise the whole look of the site, shop and brand with a new logo, modern colour palette and fonts. We have re-designed bags, cloths, cases, business cards and, of course, the site.

Initial bag design

The site is a fully responsive WordPress site, using custom post types, allowing Lauder and Rees to target either Hospital or Private clients with their marketing. We have added a text size control, allowing customers the option of enlarging the text in the header.


We are looking forward to extending the opticians brand across their three stores, possibly moving into social media and e-commerce in the near future.

Please visit the site here