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Change is the only constant

Change is the only constant


Change is the only constant on the World Wide Web and none more so than with e-commerce stores. In this article, we take a brief look back in time to find out more.

Since we first started helping people make their dreams come true, we have seen the introduction of CMS, social media management, the evolution of paid ads, video content and other such advancements. These online evolutions have changed the way we do business forever.

The evolution of e-commerce

Quite unsurprisingly, Amazon was one of the first major companies to adopt one of the first full-scale e-commerce business models. It was soon followed by eBay, but Pizza Hut had already been offering hot dough online well before that.

The above historical facts did in fact set the tone and gave confidence to myriads of brick-and-mortar stores.

The companies that first opened their digital doors before the dawn of the new millennium are now poised with insane growth, healthy profit margins and business models adapted to the current status quo. This last bit means that they are sustainable and adaptable.

Most e-commerce stores used to be horrible to navigate. And we thank them for that – because these innovators paved the way for the current, blissful, way of doing things.

The art and science of Conversion Rate Optimisation and User Experience, coupled with beautiful graphics, high-res photos, advanced safety features and lightning-fast shopping carts, all come together to form what e-commerce is today.

Entire companies were brought to life in order to facilitate web sales for a plethora of clients in virtually every industry. But not all were created equal.

We unequivocally believe that spreading a brand’s message across the myriad of digital platforms is synonymous to growth. That’s why creating beautiful web assets for our clients, that directly impact their bottom line by increasing sales, is what makes us tick.

So, without further ado, let’s hop into the time machine:

Devstars- 2005

Devstars Website Design - 2005

Cutler and Gross- 2003

Cutler and Gross Website Design - 2003

Coldplay- 2003

Coldplay Website Design 2003

Direct Lighting- 2003

Direct Lighting Website Design - 2003

Supergrass- 1996

Supergrass Website Design - 1996 Supergrass Website Design - 1996

UK Charts- 2006

UK Charts Website Design - 2006

Food Records- 2000

Food Records Website Design - 2000

Beta- band-2002

The Beta Band Website Design 2002

MTV Ema Awards site 2000

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Featured image source from photobucket.com