Our experienced in-house Front-end developers and designers live and breathe web design to help understand what keeps users clicking.
To ensure great UX we would aim to:
- Keep the user interface simple
- Create consistency using common elements
- Be purposeful with page layout to draw attention to vital elements
- Use colour strategically
- Ensure typography creates a clear hierarchy within your content
We would also avoid re-inventing the wheel by following popular interface design practices, allowing visitors to quickly understand the purpose of the page. The classic ‘burger’ menu is a case in point, everyone now knows what to do with three horizontal lines at the top of a page!