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Case Studies

Award Winning Real Estate Website

Bespoke CMS and fast, lightweight front-end that integrates with SalesForce CRM and PropertyBase CMS for Investors in Property.

Web Apps,  SEO,  API

The UX is the result of a detailed user research and conversion rate optimization process (CRO). In our latest update the site is now multilingual and available in Duth, French and German.

The website won a Web Excellence Award in the Real Estate Category

Bespoke design and build integrated with Salesforce for CMS and CRM

Investors in Property handle more chalets and apartments for sale in the Alps than any other company. With an unrivalled knowledge of the ski resorts and market, they needed a website and mobile app to support the business.

The Challenge

Our journey with Investors in Property began back in early 2016. They had a very slow WordPress site that took hours each week for them to update. Our approach was to design a bespoke front end website with fast property search and user registration at its core. Over the years we’ve had great feedback from the client and other property agents for its was of use and search visibility.

The Result

Investors in Property handle more chalets and apartments for sale in the Alps than any other company. With an unrivalled knowledge of the ski resorts and market, they needed a website and mobile app to support the business.

 

In 2022 we completed a CRO (conversion rate optimisation) process based on extensive quantitative and qualitative research. This is a major design update focusing on reducing friction and guiding users to key content. The site continues to pull property data directly from SalesForce, allowing the client to focus on news and support content.

 

For the front end, we improved usability by bringing Search and Filtering functionality to the forefront, supporting listings with great imagery that helps sell the properties.

 

Data is held locally and, along with optimised front-end code, delivers blistering fast page load times. On top of that, the Resort guides, News and FAQ sections make the site useful to anyone planning a ski trip.

IIP Dev site4
IIP Dev site4

Investors in Property

Investors in Property handle more chalets and apartments for sale in the Alps than any other company.

“Our experience of working with Devstars has been hugely positive.”

Simon Malster – Founder

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Devstars is a leading London-based web agency specialising in bespoke website and application development with an impressive.